Monday, November 24, 2008

Ad Sense Tips and Tricks

By Julie Roze

Chances are you've heard the hype about making hundreds from Ad Sense. Is it a myth or reality? Mostly, it is possible, however, few achieve it. This is because people are putting the code on their site with barely any thought and expecting to make hundreds from it.

Your ads can be customized in many different ways. Location is probably the most important and first thing you should be thinking about. Where should you be putting your ads? The best locations are in the upper left hand side bar (if you have one), just below the header, and right in the center of the page. One more place you can put it, is just below your text at the bottom of the page.

Next you need to think about style. One of the last things you want is a border. This separates the ad from your text and makes a visual stopping point when reading your page. When creating the ad, always make the background and border the same color, this eliminates it. Speaking of backgrounds, where ever you are placing the ad, make sure it's background color is the same as the background color you are using. If you have different areas with different background colors, change it for each ad.

Your title color should be the same as the links in your site, which ever area you are working with. This will allow the reader to know that the text is an active link. The text and URL color in the ad should be the same as the text in your site. Make sure you match the color exactly, if you don't, users will be able to tell and it is unprofessional.

Making your Ad Sense ads blend in is probably as important as location. As you have noticed, this whole article is about blending. You don't want your ads standing out, you want them to appear as part of your site; as if it was valid content links (which it is), except your getting paid for it. People are sick of seeing ads and sick of advertising, the last thing they want to see is an ad.

I can give you a few more tips to jump start your Ad Sense earnings. Surf other people's site and see what they did. Avoid image ads. And finally, maximize your ads. When I wrote this, you were allowed 3 ad link units and 3 text ads, which I use. Make sure you put them all on your page.

Ad links can be placed in navigational areas. Make the background and border the same as your site/area that you are putting the ad in. Make the link color the same as the links in the area. You can place a horizontal unit just below the header of your page. A vertical unit can be placed in any vertical navigational area you have, either above, below or within it.

If you have larger font on your site, create link units with only 4 links. If you have smaller font, create link units with 5 links. You may want to also consider changing the font on your site to be more inline with the ads.

About the Author:

No comments:

Post a Comment