Small business marketing is super fun especially when you start to see results. I recently had a customer say "I saw you on top of Google and then went to your website, after that I searched on YouTube and you came up 1st there, then I called a yard sign on the side of the road, that was you too, at that point I figured i had no choice where I was going to buy..." Then he asked, "who does your small business marketing?" and I said , "I do"... Yes a winner...
Having your website up on the first page of Google and other search engines is really quite easy. It just takes some time to sit down and get started. If you devote a few hours one weekend you can get a great start. You will find that the key to your small business marketing efforts will be found in marketing your website and improving on your offer on your website...
There is a friend of mine that owns a business near mine and as a result of using these simple ideas was listed on the 1st page of Google in 2 days. He landed a $3600 job as a result of his efforts. This small business marketing stuff not rocket science, it's just following what works.
If you are looking for small business marketing ideas, in specific geographical locations, then Google Local is quick and easy way to start. This is the listing on the top of google when you search for a local listing like (Hot Tubs Minneapolis) there is a map on the left with businesses on the right. Google Local is a great website marketing strategy because, its easy, free and fast.
The info on the right in Google Local has a link to your website and lists your phone number. This is an easy way to increase website traffic and as far as small business marketing goes it is the perfect place to start...Tip: There are a few cool tricks to Google Local that will enable you to show up in more than one city... Under more than one occupation...
PPC (Pay Per Click) is another service that is offered by Google and great for small business marketing. The "Pay" part shouldn't scare you because you have complete control. You pay $5 to start and choose the areas you want your add to show up. You can choose 10 miles around your location, or a metro area, or state or country..
Google PPC allows you to write many ads and that rotate and Google tracks the views vs the clicks this is known as the click through rate. Then you know what ads are working and which are not. Then you delete the bad ones and keep trying to improve. You also set a budget anywhere from $5 per day and up or set a monthly budget lets say $300... Pay Per Click has been a huge part of my online small business marketing...
I've spent $52,000 with Google since January of 2005 and it is hands down the best and easiest small business marketing I have ever done. The cool part is I have never spoken to anyone that works for Google. I actually have never had to email them either... I do get a Christmas card from from Google each year. Tip: Again there are a few tricks with Google PPC that can save you money and time setting up your account. In summary this is the quickest way to increase website traffic and learn cutting edge tactics about small business marketing...
Having your website up on the first page of Google and other search engines is really quite easy. It just takes some time to sit down and get started. If you devote a few hours one weekend you can get a great start. You will find that the key to your small business marketing efforts will be found in marketing your website and improving on your offer on your website...
There is a friend of mine that owns a business near mine and as a result of using these simple ideas was listed on the 1st page of Google in 2 days. He landed a $3600 job as a result of his efforts. This small business marketing stuff not rocket science, it's just following what works.
If you are looking for small business marketing ideas, in specific geographical locations, then Google Local is quick and easy way to start. This is the listing on the top of google when you search for a local listing like (Hot Tubs Minneapolis) there is a map on the left with businesses on the right. Google Local is a great website marketing strategy because, its easy, free and fast.
The info on the right in Google Local has a link to your website and lists your phone number. This is an easy way to increase website traffic and as far as small business marketing goes it is the perfect place to start...Tip: There are a few cool tricks to Google Local that will enable you to show up in more than one city... Under more than one occupation...
PPC (Pay Per Click) is another service that is offered by Google and great for small business marketing. The "Pay" part shouldn't scare you because you have complete control. You pay $5 to start and choose the areas you want your add to show up. You can choose 10 miles around your location, or a metro area, or state or country..
Google PPC allows you to write many ads and that rotate and Google tracks the views vs the clicks this is known as the click through rate. Then you know what ads are working and which are not. Then you delete the bad ones and keep trying to improve. You also set a budget anywhere from $5 per day and up or set a monthly budget lets say $300... Pay Per Click has been a huge part of my online small business marketing...
I've spent $52,000 with Google since January of 2005 and it is hands down the best and easiest small business marketing I have ever done. The cool part is I have never spoken to anyone that works for Google. I actually have never had to email them either... I do get a Christmas card from from Google each year. Tip: Again there are a few tricks with Google PPC that can save you money and time setting up your account. In summary this is the quickest way to increase website traffic and learn cutting edge tactics about small business marketing...
About the Author:
Joe White is a business owner and business internet marketing expert. Visit his website that offers 18 easy to follow business marketing videos. He also offers a free 5 day e-course that is packed with little known techniquesto market your business online or Visit http://googlesecretsforsmallbusiness.com/
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