A couple of days ago I was asked a very interesting question, the answer of which you might also want to know. So, the question was: "I want to create a joint venture partnership with people I encounter on article directories. However, there are so many and different people there and I can't make up my mind who is worth pursuing and who isn't". Well, the question is a really interesting one and here is my answer:
You are right. There are a wide variety of people on articles directories, and the key there is you are going to want to develop your own filtering system to decide who you want to work with and who you do not. Generally, here are a couple of things that I like to look for. Number one Am I getting a good vibe from it the person's message. Are they in it for the long haul?
I myself prefer long-term relationships - quick fixes are not for me. I hate when we are together for a month or two and then we go separate ways. This simply is not my cup of tea. Also, I always check if a potential partner has had past partnerships or at least projects with other people. Very often I will contact my potential partners' former partners and ask them about their experience together.
For instance, not long ago a very popular marketer got in touch with us and asked us to perform affiliate management for them. Right after he contacted us, I called a person I knew had dealt with them in the past and asked him about his experience with the famous guy. The person I called told me many things and this was really useful for me.
The other thing to look for is, "How do they market to their customers?" Jump on their list. How do they communicate with their list? Do you get a good feel by the way they send out emails and write and so forth.
Also, I can offer one more idea. Well, maybe it goes too far but if you want to make a reliable test, become a customer of your potential partner. The experience as a customer is valuable because it tells you a lot about the people whom you are dealing with.
A clever way to judge JV's conversion potential is to join their affiliate program. This test will show you how many people you can forward to their website and how many of them make a purchase. Become an affiliate of them and you will know if their product is a best-seller or not.
You are right. There are a wide variety of people on articles directories, and the key there is you are going to want to develop your own filtering system to decide who you want to work with and who you do not. Generally, here are a couple of things that I like to look for. Number one Am I getting a good vibe from it the person's message. Are they in it for the long haul?
I myself prefer long-term relationships - quick fixes are not for me. I hate when we are together for a month or two and then we go separate ways. This simply is not my cup of tea. Also, I always check if a potential partner has had past partnerships or at least projects with other people. Very often I will contact my potential partners' former partners and ask them about their experience together.
For instance, not long ago a very popular marketer got in touch with us and asked us to perform affiliate management for them. Right after he contacted us, I called a person I knew had dealt with them in the past and asked him about his experience with the famous guy. The person I called told me many things and this was really useful for me.
The other thing to look for is, "How do they market to their customers?" Jump on their list. How do they communicate with their list? Do you get a good feel by the way they send out emails and write and so forth.
Also, I can offer one more idea. Well, maybe it goes too far but if you want to make a reliable test, become a customer of your potential partner. The experience as a customer is valuable because it tells you a lot about the people whom you are dealing with.
A clever way to judge JV's conversion potential is to join their affiliate program. This test will show you how many people you can forward to their website and how many of them make a purchase. Become an affiliate of them and you will know if their product is a best-seller or not.
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