Tuesday, February 3, 2009

Customized Bags, A Guide for Buyers

By Marti Bergstrom

Custom Printed bags are available in a whole range of everything from purses, briefcases, and laptop cases to shopping bags. Custom printed bags are available in anything that you would put stuff in, and that you would also be able to to print a logo on. Custom Printed Bags are used by everyone, and for a great variety of uses.

Since every human uses custom printed bags, can you think of a better way to get your company name advertised other than on some quality promotional bags? I can't either, but I am jaded because I like bags, especially useful designer handbags.

Weather you are considering giving bags as tradeshow gifts, customer thank you gifts, employee gifts, safety awards, or even silkscreening and then selling them in your store. You have a few things going for you, 1st, the appreciation from the person who will use it. Secondly you get a walking advertising tool.

Since the first use of a bag was recorded in 1630, bags have been available as convenience items for shopping, they started with quality cotton bags available from high end merchants. We since went to paper bags, and now we all get plastic grocery bags. From the beginning, stores got clever and started manufacturing bags to sell, in all styles and sizes.

Were you aware that the word luggage comes from the word lug? It essentially means to drag your big bag around. Good thing they invented luggage w/ wheels eventually. Maybe someone should rename it rollage. I don't suspect anyone has luggage that does not have wheels in our time.

Top things to think about when purchasing personalized bags;

* People like quality! Order good bags, name brands are good for ensuring quality. You can Try samples prior to imprinting.

* Considering a style: ruck sacks, brief cases, computer bags, shoebags, cosmetic bags, luggage, tradeshow bags, paper bags, and purses are the some of the better styles to ponder when purchasing corporate logo bags.

* When ordering custom printed bags, consider the materials. The most favored material is of course, leather. You can also get nice quality promotional bags made from canvas, microfiber, denim, polyester and polyurethane. Some of the more uncommon materials that fashion designers use are silk, satin, flannel, and twill.

* Colors are essential, and it matters who your target audience is. Women like the feminine colors. Men like browns and blues usually. Kids custom logo bags should be in fun and bright colors.

* Order in bulk, the more custom logo bags you buy at once, the less expensive they are. You can persuade a broader group by getting different styles & colors from the same factory and still get the cheapest pricing.

* If you are going to advertise at a large trade show, make sure you get some promotional tote bags with your marketing spiel customized on it as big as possible, and on both sides. Hopefully all the other thochkies people get will go inside your bag.

* When you are looking for an employee achievement incentive, attaches, and notebook bags are great. If your employees have to travel or visit clients, make certain they have your company logo on display using a quality bag. You give employees a gift, and you get advertising.

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