Wednesday, February 11, 2009

Speed Up your Search Engine Optimizaton

By Brent Sweet

Did you know that Google especially loves to serve fresh content. You can make Google think just about anything is a real hot topic. When you do this you propel yourself right to the top because it thinks your site is the most up to date.

I have a few simple ways that I serve up fresh content to Google. Google then rewards my sites with good rankings because it knows I am always working to provide this content. You can use onsite or offsite content. Each one has a summary below so you can understand how to take advantage of this. Though you will see nearly instant traffic gain, I will tell you this is not easy and it does take work.

Submitting articles to directories is a great way to serve up content to google. This can make your site have fresh content, and Google will love you for it. You need to find an effective and efficient way to distribute articles that you write. You also need to make sure that your writing is original and unique. If you are able to accomplish all this, then Google will reward you. The catch is that your content has to be useful information, not a bunch of unreadable jibberish that Google will hate. Provide real value to your readers, and they will not only trust you and buy from you, Google will like you too!

I also think a Press Release is a good idea, however they are rather costly. You can either write it yourself or hire someone to write about you. These have the potential to be published both online and off which will give you good links, and extra traffic.

Every site should have a blog. This is on site content. If your blog is constantly updated with content that is unique to the internet, then google will Spider your site more. CNN is spidered like every 8 minutes because Google wants the freshest content. You can get your site spidered frequently by always updating your content.

The final way is to build unique content all over your site. This is tricky because your content has to be unique, useful, attractive to users and good enough for people to link to. Unlike article submission where people have to link to you to publish your article, content on your website is just there for the reader. You need to be a skilled writer to get people to link to you. There are several tips on the internet on things you can write to attract links, but this is challenging.

The key is to provide lots of your own, unique content to the internet and use distribution channels that are efficient. This way you can get links back to your site and increase your ranking as well as show Google you are full of fresh ideas.

About the Author:

No comments: