You have to keep your articles relevant to the general subject of your website. Failure to do this will cause you to lose search engine value as well as visitor credibility.
What do we mean by relevant?
What we mean by "relevant" is "related to." Subjects that are related somehow in your article to your main business. For example if you were marketing a business start up kit, you would come up with a list of relevant topics that is interesting to humans and satisfy the search engines:
The pitfalls of starting a small business
Creating an advertising budget on a shoestring
Good reasons to start a small business
How to get a startup loan
Creating an advertising budget on a shoestring
Good reasons to start a small business
How to get a startup loan
This is not a complete list of course. Any website about small business can generate a large number of articles with content that's relevant.
Another example would be if you sold something like dog treats.
Niche markets can be a bit more difficult when it comes to determining relevant content. If your topic or area of expertise is narrow, consider branching out the subjects of your articles to include other areas that may be of interest to those visiting your website.
In the above example it is safe to assume that most of your readers and prospects are dog owners. So given that consideration, there are lots of topics you can write or otherwise acquire that will keep readers interested and brand you an expert. For example:
Pet grooming tips
How to come up with a creative name for your new puppy
How to vacation with your dog
How to come up with a creative name for your new puppy
The best dog breeds for households with children
How to vacation with your dog
How to come up with a creative name for your new puppy
All of these topics are a natural extension of a core business: dogs and the owners who love them. They're all relevant to the website, and a mention of homemade dog treats could be included in each article without sounding blatant or awkward.
So how do you find relevant topics?
If you're stuck for relevant subject areas, a keyword tool can help you generate more ideas. There are a number of free online keyword generators that can jumpstart your brainstorming process and reveal topics you might not have considered
What do we mean by relevant?
What we mean by "relevant" is "related to." Subjects that are related somehow in your article to your main business. For example if you were marketing a business start up kit, you would come up with a list of relevant topics that is interesting to humans and satisfy the search engines:
The pitfalls of starting a small business
Creating an advertising budget on a shoestring
Good reasons to start a small business
How to get a startup loan
Creating an advertising budget on a shoestring
Good reasons to start a small business
How to get a startup loan
This is not a complete list of course. Any website about small business can generate a large number of articles with content that's relevant.
Another example would be if you sold something like dog treats.
Niche markets can be a bit more difficult when it comes to determining relevant content. If your topic or area of expertise is narrow, consider branching out the subjects of your articles to include other areas that may be of interest to those visiting your website.
In the above example it is safe to assume that most of your readers and prospects are dog owners. So given that consideration, there are lots of topics you can write or otherwise acquire that will keep readers interested and brand you an expert. For example:
Pet grooming tips
How to come up with a creative name for your new puppy
How to vacation with your dog
How to come up with a creative name for your new puppy
The best dog breeds for households with children
How to vacation with your dog
How to come up with a creative name for your new puppy
All of these topics are a natural extension of a core business: dogs and the owners who love them. They're all relevant to the website, and a mention of homemade dog treats could be included in each article without sounding blatant or awkward.
So how do you find relevant topics?
If you're stuck for relevant subject areas, a keyword tool can help you generate more ideas. There are a number of free online keyword generators that can jumpstart your brainstorming process and reveal topics you might not have considered
About the Author:
David McCammon Can Show Anyone The Strategies Of Leveraging Niche Blogs To Force Traffic & Create Back Links And Earn repeat Income. Anyone Can Acheive Extreme Profits Via Anyoner Own Massive Blog Empire, Then Put It On Auto-Pilot! Make Money At Home With Computer
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