Wednesday, February 4, 2009

Business Opportunity Marketing Secrets - Recruit More Today

By Kylon Trower

You may not be surprised by this but the way I've seen people marketing their business opportunities online is frightening. Having many affiliations with organizations and social networking sites, I get the opportunity to gently coach new marketers in the profitable art of business opportunity marketing.

There's nothing quite like getting bombarded by dozens of eager new marketers promoting their new business opportunities without understanding the fundamental basis for business, TRUST. This simple but powerful concept makes all the difference in the world when it comes to promoting anything, especially a business opportunity.

STOP and ask yourself this question? Would you join business with someone you knew nothing about? I hope your answer is a resounding NO. See, partnering in business is like marriage and business opportunity marketing is the dating process.

Now listen closely because this is where the rubber meets the road. Your business opportunity is like the fortune that you inherited from your late Aunt Mildred. Leading a conversation with a potential mate with this information is TMI (Too Much Information) to say the least.

You may find a person out there motivated by greed or selfish ambition that will jump into a marriage with you on those grounds, but that marriage is usually short lived.

Here's the ultimate secret to marketing your business successfully. Lead with your personality, interests, goals and values. These things will allow you to attract your prospect based on your common goals an interests instead of anything superficial.

Once they are attracted to you, you have control of the recruiting process and can determine if they are a fit for your business. Partnering based on anything beyond that attraction factor is a recipe for a failed business relationship. If you commit to using attraction marketing principles to head your business opportunity marketing efforts you will see massive results.

Learn the incredible power of the attraction marketing blueprint watch your business explode. It's almost like turning on a faucet and breaking the handle, you just can't stop the flow once it gets started.

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