Friday, February 27, 2009

How Important Is Yahoo Search Marketing

By moose3511

Many working moms have decided to work at home and make money online fast. They have met success with open arms and have made a mark in this billion dollar industry. So what is stay at home working moms all about and how can internet marketing make such a difference in their lives that they decide to stay that way working from home?

Let us take an example. If you are a webmaster and want your site to appear for motor parts you might agree to pay yahoo search marketing a fee of 20 cents every time someone clicks on the term motor parts and is directed to your site. This is called the bid and in the event of no other webmaster bidding higher than this price your bid wins and the keyword or phrase you bid for is set to direct all clicks to that site. Now there is a catch here, if someone else bids even one cent higher than your bid his or her site is set to receive traffic for the same keyword and you are moved to level two in the list. You need to bid higher to move up again.

There is, however, a lot of controversy when it comes to deciding on how effective Google Adwords is when it comes to Internet marketing. Some people are of the opinion that Google Adwords promises to index your site using the Adwords you bought but they dont commit to how long it would take to index your site. A faster way, internet marketing gurus claim, is SEO techniques instead of Google Adwords.

Then again if you dont want to take up internet marketing as your work at home opportunity there are other ways you can go out and make money online fast. You can read about those methods in part two of this two part article which I ma sure, will have you on the net in no time looking for work at home opportunities.

When you bid for a keyword on a search engine you are not guaranteed a top listing. You will get that position as long as no one bids above you and how do you know someone has actually bid over and above you just a few hours after you were the highest bidder? It is all a matter of integrity and I am sure you will agree that integrity is something in short supply.

Google has created a program called Adwords where webmasters and SEO experts can research the web through a tool created for the purpose by Google. Webmasters first decide the niche their site and product falls into and then research all the relevant words that relate to their site, service or product. These relevant keywords are the words or phrases that people have used to search for their products, services or similar products and services.

One internet marketing professional who has tried every trick in the book and having developed an impressive learning curve when it comes to internet marketing has this to say: Once you pay your PPC fee and your site begins to get visitors through clicks and someone else bids higher than you and you stop getting clicks what happens to the remaining deposit with the search engine?

There is a lot of controversy that even though you may have to shrug out as much as 3000 dollars for Adwords your site may not be indexed for as long as 4 months. A better way is to optimize your site using SEO (Search Engine Optimization) techniques. This is a method where by you use the learning curve with Adwords tool and some negative keywords to market articles that link to your site. This is a process that a lot of Internet marketing programs teach you some of these programs are Big Ticket To Wealth and Infinity800.

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